This guest post is from Krista Wright, the executive director of Polar Bears International. We’ve partnered with PBI to share a fascinating look at polar bears in the wild using Google Maps. -Ed.

In Inuit poetry, the polar bear is known as Pihoqahiak, the ever-wandering one. Some of the most majestic and elusive creatures in the world, polar bears travel hundreds of miles every year, wandering the tundra and Arctic sea ice in search of food and mates. Today, with the help of Street View, we’re celebrating International Polar Bear Day by sharing an intimate look at polar bears in their natural habitat.

The Street View Trekker, mounted on a Tundra Buggy, captures images of Churchill’s polar bears

We’ve joined forces with Google Maps to collect Street View imagery from a remote corner of Canada’s tundra: Churchill, Manitoba, home to one of the largest polar bear populations on the planet. With the help of outfitters Frontiers North, the Google Maps team mounted the Street View Trekker onto a specially designed “Tundra Buggy,” allowing us to travel across this fragile landscape without interfering with the polar bears or other native species. Through October and November we collected Street View imagery from the shores of Hudson’s Bay as the polar bears waited for the sea ice to freeze over.



Modern cartography and polar bear conservation
There’s more to this effort than images of cuddly bears, though. PBI has been working in this region for more than 20 years, and we’ve witnessed firsthand the profound impact of warmer temperatures and melting sea ice on the polar bear’s environment. Understanding global warming, and its impact on polar bear populations, requires both global and regional benchmarks. Bringing Street View to Canada's tundra establishes a baseline record of imagery associated with specific geospatial data—information that’s critical if we’re to understand and communicate the impact of climate change on their sensitive ecosystem. As we work to safeguard their habitat, PBI can add Street View imagery to the essential tools we use to assess and respond to the biggest threat facing polar bears today.

Polar Bear International’s Bear Tracker

We also use the Google Maps API to support our Bear Tracker, which illustrates the frozen odyssey these bears embark on every year. As winter approaches and the sea ice freezes over, polar bears head out onto Hudson Bay to hunt for seals. Bear Tracker uses of satellite monitors and an interactive Google Map to display their migration for a global audience.



Mapping the communities of Canada’s Arctic
Google’s trip north builds on work they’ve done in the Arctic communities of Cambridge Bay and Iqaluit. In the town of Churchill, the Google Maps team conducted a community MapUp, which let participants use Map Maker to edit and add to the Google Map. From the Town Centre Complex, which includes the local school, rink and movie theatre, to the bear holding facility used to keep polar bears who have wandered into town until their release can be planned, the citizens of the Churchill made sure Google Maps reflects the community that they know.

But building an accurate and comprehensive map of Canada’s north also means heading out of town to explore this country’s expansive tundra. And thanks to this collaboration with Google Maps, people around the world now have the opportunity to virtually experience Canada’s spectacular landscape—and maybe take a few moments to wander in the footsteps of the polar bear.

The hamlet of Cambridge Bay

We’re not doing it alone, but with the help of the community and residents like Chris Kalluk. We first met Chris, who works for the nonprofit Nunavut Tunngavik, last September at our Google Earth Outreach workshop in Vancouver, where he learned how to edit Google Maps data using Google Map Maker. Today Chris played host to a community Map Up event in Cambridge Bay, where village elders, local mapping experts and teenagers from the nearby high school gathered around a dozen Chromebooks and used Map Maker to add new roads, rivers and lakes to the Google Map of Cambridge Bay and Canada's North. But they didn’t stop there. Using both English and Inuktitut, one of Nunavut’s official languages, they added the hospital, daycare, a nine-hole golf course, a territorial park and, finally, the remnants of an ancient Dorset stone longhouse which pre-dates Inuit culture.

Catherine Moats, a member of the Google Map Maker Team, working with Chris Kalluk and others at the Community Map Up.

Now we’re pedaling the Street View trike around the gravel roads of the hamlet and using a tripod—the same used to capture business interiors—to collect imagery of these amazing places. We’ll train Chris and others in the community to use some of this equipment so they can travel to other communities in Nunavut and continue to build the most comprehensive and accurate map of Canada’s Arctic. As Chris put it to us, “This is a place with a vast amount of local knowledge and a rich history. By putting these tools in the hands of our people, we will tell Nunavut’s story to the world.”

The Street View Trike collecting imagery of Cambridge Bay.

So stay tuned, world. We look forward to sharing with you the spectacular beauty and rich culture of Canada’s Arctic—one of the most isolated places on the planet that will soon be, thanks to the people of Cambridge Bay, just a click away.


Users can help make the map complete in many ways such as marking hiking paths and trails, fixing the name of a local business, or adding the buildings of a college campus so they appear in Google Maps. We’ve seen incredibly detailed contributions from users worldwide, for example, take a look at the map of a shopping mall in California before and after Map Maker was launched. We’re eager to see the same level of detail for locations throughout Canada.


Milpitas, CA (before, avant)


Milpitas, CA (after, après)

To confirm Map Maker user contributions are accurate, each edit will be reviewed. After approval, the edits will appear in Google Maps within minutes. To see examples of what people all around the world are adding in Map Maker, you can watch mapping in real-time.

Citizen cartographers using Google Map Makerin more than 180 other regions of the world help keep maps of their areas accurate and up to date. We are delighted to welcome Canada to the Map Maker family. To learn more, visit our handy guide to mapping Map Makerpedia or check out a video tutorial. Get started mapping at www.google.ca/mapmaker.

Note: Translated to French below.



Ajoutez de la couleur locale à la carte avec l’édition canadienne de Google Map Maker

Aujourd’hui, nous ouvrons la carte du Canada dans Google Map Maker afin que les utilisateurs puissent ajouter directement leurs propres connaissances locales aux cartes Google. Les utilisateurs connaissent leur quartier ou leur ville mieux que quiconque, et grâce à Google Map Maker, ils peuvent s’assurer que leurs endroits préférés figurent sur la carte.

Les utilisateurs peuvent contribuer à enrichir la carte de nombreuses façons, notamment en indiquant les pistes cyclables et les sentiers, en identifiant les commerces locaux, ou en ajoutant les édifices d’un campus universitaire afin qu’ils apparaissent dans Google Maps. Nous avons vu des contributions incroyablement détaillés de la part d'utilisateurs du monde entier. Par exemple, jetez un coup d'oeil à la carte d'un centre commercial en Californie, avant et après le lancement de Map Maker. Nous avons hâte de voir le même souci du détail pour des emplacements situés à travers le Canada.

Afin de confirmer l’exactitude des contributions des utilisateurs de Map Maker, chaque ajout sera révisé. Après approbation, les changements apparaîtront sur Google Maps en quelques minutes. Pour avoir un aperçu de ce que les gens à travers le monde ajoutent à Map Maker, vous pouvez visionner la cartographie en temps réel.

Les citoyens cartographes utilisant Google Map Maker dans plus de 180 autres régions du monde contribuent à rendre les cartes de leur région les plus précises et à jour possible. Nous sommes ravis d’accueillir le Canada dans la famille de Map Maker. Pour vous familiariser avec cet outil, consultez notre guide pratique de cartographie Map Makerpedia ou visionnez notre vidéo pédagogique. Ne perdez pas une minute. Rendez-vous à www.google.ca/mapmaker.

Publié par James Kelly, chef de produit, Google Map Maker